Beauty & aesthetics web design
Web Design for Beauty & Aesthetics Businesses.
Your website should feel as considered as the client experience itself. We create polished, image-led websites that present treatments beautifully, introduce practitioners properly and turn mobile browsing into consultations or bookings.
Who we work with
Designed for personal services where presentation matters.
The visual tone can change from a calm skin clinic to a confident barber brand, but every site needs transparent services and a dependable route to book.
Salons
02Hairdressers
03Barbers
04Skin clinics
05Beauty businesses
06Spas
07The commercial problem
A beautiful feed is not a complete booking journey.
A digital experience as considered as the service itself.
Social media is valuable for recent work, but clients still need a stable place to compare treatments, understand practitioner experience, see pricing guidance and check how to book.
Over-designed sites can be just as frustrating as outdated ones. Slow galleries, vague treatment names and hidden contact details create friction at the point a prospective client is ready to act.
What the website needs to do
Editorial polish with commercial purpose.
Photography leads where it should, while service information and consultation routes remain easy to use.
Treatment discovery
Services can be organised by concern, treatment type or desired outcome using wording approved by your business.
Practitioner presentation
Profiles make relevant training, experience and approach visible without unsupported claims.
Consultation journeys
High-consideration treatments can lead to a consultation; routine services can connect to a supported booking system.
Responsible galleries
Approved work and before-and-after imagery can be presented with context, consent and any wording your business requires.
Mobile-first browsing
Treatments, prices, location and booking actions remain comfortable to use on the device clients reach for first.
Website features
A digital treatment menu that feels like your brand.
We balance visual storytelling with the practical information clients need before choosing a service or practitioner.
- Treatment and service collections
- Practitioner profiles
- Existing booking-system integration
- Consultation and patch-test enquiries
- Approved before-and-after galleries
- Price lists and treatment FAQs
- Instagram and social links
- Location, parking and opening hours
Why We Forge Growth
Bespoke design for a brand clients experience in person.
We do not force every salon or clinic into the same glossy template. The typography, pace, image treatment and service structure are developed around your positioning and actual client journey.
You work directly with the designer and builder, with clear pricing and review stages. Branding support is available when the visual identity also needs work, and Website Care can support agreed updates after launch.
Our process
Discover. Design. Build. Launch.
We begin with the services you want to prioritise, brand direction, client questions, approved imagery and booking process, then build a visual system around them.
- 01
Tell us about your business
Complete our short website questionnaire or simply speak to us. We only ask for what we genuinely need.
- 02
Content
We gather your branding, services, existing content, images and information — and help fill the gaps.
- 03
We design & build
We create your new website around your business, your customers and the enquiries you want to receive.
- 04
You review
You see the website in full and tell us what you'd like changed. No jargon, no drawn-out meetings.
- 05
We refine
We complete the agreed revisions so the website reads and looks exactly how you want it.
- 06
We launch
We connect your domain, set up SSL and analytics, and put your new website live.
- 07
We look after it
Website Care keeps hosting, security, monitoring and small amendments managed for you.
Website pricing
A clear investment. A website built for the business.
The same current WFG packages apply across every industry. Scope depends on the number of pages, content structure and agreed functionality.
Business Website
Up to 10 pages
£1,500
The right fit for most small businesses. Everything you need to look established online and start winning enquiries.
Most popular
Business Plus
Up to 15 pages
£2,000
For growing businesses that need more content, stronger search visibility and a more comprehensive website.
Business Pro
Up to 20 pages
£2,500
For established businesses that need a larger website built around multiple services, locations or customer journeys.
Website Care is available from £75/month, or Website Care Plus from £150/month. View full pricing.
Questions before you start
Website questions from beauty & aesthetics web design businesses.
Ready when you are
Turn visual interest into confident bookings.
Share your treatment menu, brand and booking process. We’ll create a website that looks premium and makes the practical next step clear.