Web app development

Got an idea? Let’s turn it into something people can actually use.

We design and build modern web applications for businesses that need more than a traditional website, from booking platforms and customer portals to AI tools, membership systems and new digital products.

Capabilities

What can we build?

Web application development for practical business problems and new product ideas, from a focused first version to a full platform.

01

Progressive Web Apps

Installable, responsive web applications designed for mobile, tablet and desktop.

02

Booking & Scheduling Platforms

Bookings, availability, appointments, classes, credits and payments.

03

Customer & Member Portals

Secure accounts where users can manage services, bookings, documents or subscriptions.

04

Subscription & Membership Platforms

Recurring payments, gated access, credits, plans and member dashboards.

05

AI-Powered Tools

Applications that use AI to analyse information, images, forms or business data.

06

Business Systems

Replace spreadsheets and manual workflows with bespoke browser-based software.

07

SaaS & MVP Products

Turn a new product idea into a usable first version that can be tested with real customers.

08

Dashboards & Internal Tools

Operational dashboards, workflow tools, reporting systems and staff portals.

09

Payments & Account Systems

Stripe payments, credits, customer balances, subscriptions and account management.

10

Integrations

APIs, webhooks, email, CRM, messaging and third-party service integrations.

PWA development

What is a Progressive Web App?

A Progressive Web App, or PWA, is a web application designed to behave much more like a traditional app. It can work across phones, tablets and computers and, on supported devices, can be installed directly to the user’s home screen.

PWAs are particularly useful for businesses that want an app-like experience without necessarily needing a completely separate native application for every platform. Where a native app is the better fit, we’ll tell you.

Traditional website

Primarily content and enquiry focused.

Progressive Web App

Interactive, account-based and installable.

Native app

Built specifically for app-store distribution and device platforms.

Who it's for

Who is this for?

Founders, startups and established businesses that need software built around how they actually work.

  • Startups with a new digital product idea
  • Existing businesses with manual or inefficient processes
  • Companies needing booking or customer account functionality
  • Membership and subscription businesses
  • Businesses needing customer or staff portals
  • Founders testing a SaaS or marketplace idea
  • Businesses wanting to introduce AI into a practical workflow
  • Companies that have outgrown spreadsheets and disconnected systems

How it works

From idea to working product.

Practical, founder-friendly and focused on getting a useful first version into real hands.

  1. 01

    Understand the idea

    We define the problem, users and commercial objective.

  2. 02

    Scope the first version

    We decide what the product actually needs to do and what can wait.

  3. 03

    Design the experience

    We create the user journeys, interface and visual direction.

  4. 04

    Build and test

    We build the application, workflows, accounts and integrations.

  5. 05

    Launch and improve

    We launch the product, monitor real usage and refine it as the business grows.

WFG product work

Products and platforms we're building.

Platforms and product work currently in development at We Forge Growth. Interfaces shown are illustrative.

Booking platformIn development

Core Reformer

Booking, accounts, credits and payment workflows for a reformer Pilates business.

WFG product work · illustrative interface

AI toolIn development

HouseNostic

AI-powered home defect guidance using photos and structured user input.

WFG product work · illustrative interface

Review platformIn development

Veravu

Business review platform with profiles, ratings, subscriptions and verification.

WFG product work · illustrative interface

AI reportingIn development

Survisio

AI-assisted survey reporting platform with site notes, photos, report generation and exports.

WFG product work · illustrative interface

Business / CRMPlatform concept

Opiva

Business and CRM platform concept with workflows, pipelines, AI and automation.

WFG product work · illustrative interface

Web app pricing

Scoped properly, priced clearly.

Web apps are priced separately from our website packages.

Web App MVP

From £2,995

Suitable for focused first versions, simple account-based products and smaller interactive applications.

  • User accounts
  • Database
  • Core workflows
  • Responsive interface
  • Basic integrations

Bespoke Web Apps

Quoted individually

Suitable for more advanced products involving payments, subscriptions, AI, multiple user roles, dashboards, complex workflows or integrations.

Complex platforms are scoped individually before development begins. Not every app can be delivered within the MVP price.

Discuss Your App Idea

Questions

Web app development FAQs.

Start a conversation

Have an idea or a process that needs fixing?

Tell us what you want it to do. We’ll help you work out the right first version.

Discuss Your App Idea
WhatsAppEnquire